General

The Importance Of Rank Tracking Local Keywords In 2018
After the Google Pigeon update, local search completely changed, and local businesses having online presence experienced sudden jumps in their…
Why You Should Monitor Your Brand Daily
How do customers perceive your brand? Some business owners don’t even think about it. Some might ask, “Why monitor your…
Analyze Analytics in 10 Minutes: Siteoscope Data You Should Check Daily
There’s more to running a website than just designing it and making sure it ranks. Success or failure can be…
Social Media Monitoring: How Listening to Your Audience Pays Off
Social media has taken over most of the activities that go on in the digital world. Pew Research Center states…
Industry Buzz: The Latest Updates on SEO, PPC, and Social
In today’s blog post, I’ll be giving you a round-up of industry trends and news that you need to keep…
Content is King and Queen: Repurpose Content for an Evergreen Marketing Strategy
Content is king. Industry experts have been preaching this for ages. Create quality content and everything else will follow. But,…
Keyword Conundrum: What Keywords are You Ranking for?
Search engine optimization (SEO) is a term you have probably heard countless times as soon as you decided to build…
5 Must-Use Free SEO Plugins for WordPress Sites
Any website that aims to be more visible to its target audience needs SEO. This process, however, can be quite…
Branding: The Voice that Builds Your Local Customer Base
Coca-Cola will forever be known as the soda brand with an emotional kick. Think athletes, and images of Nike shoes…
10 Tips to Increase Your WordPress Website Speed
Ten seconds—that’s longer than the time the average visitor is willing to spend waiting for your website to load. So…
Writing a Meta Description That Converts Customers
Even those who are new to optimizing their website for better customer click-through numbers have the opportunity to learn some…
Developing Your First Content Marketing Strategy
What you would like to achieve with your content and your marketing activities all boils down to one thing: connecting…
How Blogger Outreach Boosts Your Website’s Rankings
As we are all aware, Google uses a very complex algorithm to determine how well websites rank for any given…
Are Your Landing Pages Driving Conversion?
A landing page is the first point of interaction that visitors make when they go to your site – whether…
Site Performance Eval: The Right Metrics Matter
“What are the metrics that you look at when evaluating a website’s performance?” This is a common question we encounter…
Traffic Sources: What Do They Mean to Your Site Performance?
Website traffic is more than just the amount of visitors going into your site. The data you can derive from…